Smarter Working

Changing the mindset

How to help travellers, bookers and organisations think and choose better.

Our approach to Smarter working has led us to fundamentally review a shift in our DNA, looking at our people, process and technology offering.

With the ability to analyse data and apply knowledge we’re able to act on what we call actionable insight. This can be used to positively influence behaviours in a way that creates better quality and value in service.

For a full report on Smarter working and how we can help your travellers and bookers think and choose better, download our white paper.

What is Smarter working?

Travel is about much more than getting employees from A to B, and that savings are not just financial. Business travel should fulfil wider organisational objectives, such as productivity, connectivity, health and safety and wellbeing.

By bringing behavioural science into travel and meetings management, we are ensuring that procurement, finance and HR heads understand and realise its true potential.

But, changing these mindsets means changing behaviours. For example, challenging unnecessary travel saves both money and enhances wellbeing.

Our business is built on helping our customers to make these changes so that they’re able to realise maximum value at every level of their travel and meetings spend. This is what we call, Smarter working.

Combining behavioural science, data analysis and product expertise

Our data and behavioural analysis is founded by understanding traveller personas, why they travel and the types of meetings they attend. This enables us to deliver a true insight into the impact of travel policies and processes on employee behaviour and expenditure.

Smarter working combines behavioural science, data analysis and product expertise to create better outcomes and effect behaviours by encouraging people to book cheaper fares, stop staying in non-preferred properties, or adopt digital self-service.

By helping organisations change their approach to the way they travel and meet, with measurable outcomes, we can all work smarter, not harder.

The principles

Smarter working is approached through three principles:

  1. Reducing or avoiding unnecessary travel and meetings.
  2. Enabling people to make conscious decisions about how they meet, and the best way to travel to and from those meetings.
  3. If travel is necessary, promote decisions that are based on cost and value, with safety and wellbeing at the centre of all decisions.

Smarter working in 90 seconds


White paper: Changing the Mindset

To find out how we can help your travellers and bookers think and choose better, download our white paper on Smarter working.


Interested? Let’s have a chat about your company’s travel, meetings and events objectives - from the stuff that keeps you awake at night, to the everyday experiences of your employees! Call us on 0330 390 0340, or submit your details below.